La revue Viandes et produits carnés

La revue française de la recherche en viandes et produits carnés  ISSN  2555-8560

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Social aspects of meat consumption

The decrease in meat consumption is a structural phenomenon with multifactorial causes. Consumer surveys show that the realities are contrasted and sometimes paradoxical, highlighted by important generational facts. Many socio-cultural determinants influence the behavior of consumers. They concern religious practices, cultural norms, the evolution of gender and standards of living, the impact of contemporary sensitivities and modern ideologies or the role of lobbying and stakeholders. Since the 1990s, practices by breeders have evolved, taking into consideration society’s requests with tangible results. Yet distrust persists requiring increased and improved communication while continuing to adapt with diversified models that are competitive and sustainable. The “sectors plans” are aimed at meeting new challenges.


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